
Check Size
$750K – $7M
Stage
Seed – Series A
AUM
$2B
Founded
1996
About Upfront Ventures
Upfront Ventures is a venture capital firm based in Los Angeles, CA founded in 1996. The firm focuses on Seed, Series A investments across sectors including Enterprise, Consumer. The firm manages $2B in assets under management. Notable portfolio companies include Ring, Maker Studios, TrueCar, Ulta Beauty, Warby Parker, Bird and MeUndies. Southern California-based investor focused on early-stage companies with deep expertise in brick-and-mortar commerce and marketplace businesses.
Investment Thesis
“Southern California-based investor focused on early-stage companies with deep expertise in brick-and-mortar commerce and marketplace businesses.”
Sector Focus
EnterpriseConsumer
Investment Stage
Pre-Seed
Seed
Series A
Series B+
Notable Portfolio Companies
Ring
Maker Studios
TrueCar
Ulta Beauty
Warby Parker
Bird
MeUndies