
Current Firm
Innovation Department
Investments
2+ companies
Focus
Consumer, Enterprise
About Alex Song
Alex Song is a former hedge fund investor who now operates Innovation Department as a 100% holding company, where he and his team only own and operate brands they create in-house rather than taking minority stakes in other companies. He applies data science and proprietary datasets to systematically build and scale consumer brands, optimizing for probable mid-sized exits rather than chasing unicorns since he invests his own capital without traditional LPs.
Focus Areas
ConsumerEnterpriseDigital HealthSaaS
Investment Stage
Pre-Seed
Seed
Series A
Series B+
Notable Investments
Colin Darretta
Dropbox